Think Green Alliance

Zerofootprint and Cybernomics Launch One Minute ECOnomics Carbon Calculator

March 25, 2009

Calculator gives personalized metrics to businesses looking to employ a
sustainability strategy within their IT department based on carbon measurement

TORONTO, March 25 /PRNewswire/ — Zerofootprint and Cybernomics are proud
to announce the launch of their One Minute ECOnomics Carbon Calculator, found
on both www.thinkgreenalliance.com and www.cybernomics.net. Designed to
measure IT infrastructure energy usage, the carbon calculator showcases
technologies such as virtualization. Calculations are based on real-time IT
statistics captured by Cybernomics’ Analytics platform and presented as a
benchmark for comparison of an individual company’s performance. The
calculator’s carbon engine is powered by Zerofootprint and is focused on
helping businesses measure and reduce their carbon footprint.

The ECOnomics calculator lays out exactly where a company is using the
most energy and illustrates how measures such as server virtualization, thin
client strategies, and using LCD/LED monitors can translate into immense
carbon savings. Cutting down on energy, hardware and overall management costs
through a Sustainable IT strategy is also a concrete way of better controlling
overall IT expenditure, as well as reducing carbon emissions.

Zerofootprint and Cybernomics are both members of the Think Green
Alliance, which is a business community whose members show a commitment not
only to environmental sustainability, but to the intrinsic link between
environmental and financial sustainability. Through the Think Green Alliance,
Zerofootprint and Cybernomics have also developed a mutually beneficial
working relationship: Cybernomics has recently completed a Sustainability
Audit of Zerofootprint’s IT including all servers, computers and networks. In
turn, Zerofootprint is currently performing a complete Carbon Audit of
Cybernomics’ business operations, offices and datacentre.

Zerofootprint and Cybernomics encourage you to visit
www.thinkgreenalliance.com and calculate your business’ IT infrastructure
carbon footprint.

    For more information please contact:
    Cybernomics
    Rhea Johnson
    rhea@cybernomics.net
    +1 416.915.4048 ext. 103

    Zerofootprint
    Kelly McGregor
    kelly.mcgregor@zerofootprint.net
    +1 416.365.7557 ext. 156

Cybernomics is committed to building a more economically and
environmentally sustainable world one valued customer at a time. For more
information, please visit www.cybernomics.net.

Zerofootprint empowers communities, businesses and organizations to live
ingeniously in a low carbon world. For more information, please visit
www.zerofootprint.net.

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